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  1. Today’s The UserZen Daily has an article outlining how companies might be missing the boat on customizing the experience across all channels of communication they have with their customers. 


I have gotten the opportunity to move my whole family closer to other family members as well as a chance for a better quality of life in Portland Oregon. 

I’m very excited to start a new adventure and am so happy I’m able to keep my same job. 

I’m planning more updates in the near future about bringing more usability to the Pacific Northwest. 

The biggest tool I use for my job trying to figure out what people need and how they use products is my power of observation.
Sometimes it is hard to figure out the nuances of people’s behavior and what they say their wants are. Ideo tried to improve the shopping cart but those are, sadly, not being incorporated in our trips to the stores.
But sometimes, the truth and the need is right in front of your face.
These shoppers aren’t dumb, the user is never wrong! What I see here is that people find it easier to leave the baskets on the ground. It all makes sense to me. Think about how annoying it would be if you had to carry your belongings through the airport.
We have had roller cases for quite some time; why wouldn’t we apply this to our consumer brick & norther shopping?
Target Shoppers using their baskets “wrong”

I wonder if they will finally fix the lack of cooperation between Mac OS and SharePoint?

MacRumors Forum

When hope is gone, when dreams are lost; that’s when heroes rise to their potential.