New Mobile Phone Tactile Development Platform From Immersion

Motiv is a new development platform from Immersion. This should make creating more engaging UI and games on Android mobile devices easier and faster.

I am particularly interested in the ability to create different frequencies of vibration easily. I have worked with other Immersion software in the past including rumble and touch sense.

One of the things that make their development platforms so attractive are the easy dashboards that allow developers to select a set of elements, like keyboards or vibrations.

UX Presentations at SXSW 2011

UX Magazine put together a list of UX & UX related talks and presentations for this year’s SXSW Interaction conference.
I am really, really, really hoping to make it, but time is running out and I’m getting a sinking feeling.
Well, if you go, and have an interest in UX, please rub it in my face (and tell me all about it).

Friday, March 11

2:00 PM
3:30 PM
5:00 PM

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The Most Valuable UX Person in the World

At this year’s IA Summit in Denver, Jared Spool is giving a presentation on measuring the value a UX person delivers, which he’s called, The Most Valuable UX Person In The World. Borrowing liberally from the Dos Equis ads, he used this as the program description:

The Most Valuable UX Person In The World

She builds her wireframes with real wire from ancient hand-smelted Ukranian steel.
Her worst personas could kick the ass of your best personas.
His pattern library is now in the Library of Congress.
When she explains good design visuals, the only thing Edward Tufte can add is “What she said.”
He’s organized his wine cellar in order of awesome.
Wikileaks is ready to release her sketchbooks just because they’re cool.
He only sketches on the front of the napkin.
He built the world’s biggest web site, using only his left hand.
Last season’s American Idol featured her concept maps.
His research finds customers desire to research his behavior.
He is the only person Don Norman agrees with.
She makes her own icons out of straw.
Software bugs specifically ask for her to fix them.
He defined the damn thing, then moved on.
Her study participants screen themselves. Out.
Her interactions are the basis for everyone else’s designs.
Scalpers sell tickets to his project kickoff meetings.
He is already coding in HTML6. And has been for a decade.

They are the most valuable UX person in the world.
“Design well, my friend.”

What would you add to this list? Leave your own ideas of the Most Valuable UX Person In The World in the comments on UIE. He’ll be sprinkling your best suggestions through out his presentation, giving you full credit.

Immersive Mobile Drop Down Menus

An interesting article on UX Magazine by Greg Nudelman about prioritizing screen space for search results and using drop down menus instead of taking up 22-30% of the screen for menus and tabs.

Wells Fargo’s redesigned site is a great example.

I just wonder how well it will work. It is a classic case of how designers need to push the limits of what mobile can do, while keeping the consumer’s tendency coined by Marshall McLuhan, “to walk backwards into the future”. We want to utilize all the best attributes of mobile computing and provide the best experience for the device, but innovative thinking can often confuse users if it strays too far from the status quo.